All about Crowd Marketing

Crowd Marketing is the combination of several activities to promote a brand on the internet. The main purpose of crowdfunding is to increase sales by writing positive comments or reviews. Essentially, this method is an organic combination of traditional SEO and SMM, serving to raise a company’s reputation by targeting interested users ready to purchase a product. Your task is to accelerate this decision by providing a link to your product or one-page website in the format of expert advice – to the consumer. In this way, natural link building occurs in a positive way. This helps build trust with search engines, ensuring consistent search traffic and audience acceptance.

What to do when crowdsourcing marketing:

Monitor the writing of brand or product reviews in various communities and forums.
Monitor the appearance of comments on blogs with thematic and non-thematic content.
Monitor social media mentions.
Respond to questions on Q&A services.
Responding to results.

Basic crowdfunding tools

For search – one of the search engines,
For monitoring new reviews – Talkwalker and Google Alerts.
To monitor comments on blogs – Disqus.
To monitor mentions on social networks and blogs – Serch Blog.
For interacting with your target audience – Instagram and Facebook.
For checking forums and communities – Cribrum.
For tracking tweets on Twitter – Tweetdeck, LiveTweet, Tagboard.
For capturing conversions and analyzing website visitors’ actions – Google Analytics.

You can modify the list according to your goals. Let’s say you don’t need to monitor mentions of a brand or product on Twitter. Then the tools to monitor this social network are excluded from the list.

Applying stealth marketing requires more time and effort than the usual SEO and SMM. It more than pays for itself in terms of excellent loyal traffic growth and targeted actions by numerous customers that lead to the purchase of your product.

How Crowd Marketing Works

If you compare Crowd Marketing to SERM, the former collects leads for the purpose of referrals for queries such as ‘type of activity + reviews’. Reputation-based reputational output involves collecting and monitoring sites for queries such as “company name + reviews”. The texts ordered from the copywriters are placed at the sites, the posters are tasked to “sway” the accounts and publish recommendations to apply to a particular company for advertised products. The launch of work on traffic statistics ensures an increase in traffic for branded queries with an increased conversion rate when compared to other sources of traffic, as visitors come as ready consumers precisely because of these recommendations.